Enhance Outcomes and Empower Advisors with Direct Indexing – Northern Trust Asset Management – 2.25.26

Northern Trust Webcast - Upcoming - Enhance Outcomes and Empower Advisors with Direct Indexing

Overview:

Title: Enhance Outcomes and Empower Advisors with Direct Indexing
Date: Wednesday, February 25, 2026
Time: 2:00 PM Eastern Standard Time
Duration: 1 hour

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Summary:

Direct Indexing (DI) has scaled to institutional maturity while advisor adoption still lags, creating a powerful growth runway. In this session, we’ll quantify the after tax value of DI, show how to integrate it into core satellite portfolios, and walk through client ready use cases for: transition management, concentrated positions, and charitable giving. Attendees leave with conversation starters and a practical checklist to identify DI fit clients.

Grounding: DI assets reached $864.3B in 2024; only 18% of advisors currently use DI, with 12% unaware and 26%* opting not to use it—suggesting a meaningful education gap.

Learning objectives:

  • Explain why taxes are often the largest drag on after tax wealth and how systematic tax loss harvesting compounds “tax alpha”.
  • Compare DI vs. index MF/ETF approaches along customization, harvesting, and distribution mechanics.
  • Demonstrate core satellite DI integration to offset realized gains and improve client outcomes.
  • Apply DI to real world scenarios: transitions, concentrated positions, and charitable gifting.
  • Quantify deferral benefits vs. realizing gains annually.

Accepted for 1 CFP / IWI / CFA CE Credit

Speaker:

Ken Lassner, CFA Ken Lassner, CFA Lead Product Strategist – Direct Indexing Northern Trust Asset Management

Ken is the Lead Product Strategist for Northern Trust Asset Management’s Direct Indexing strategy, joining Northern Trust in 2024. Ken has been working in the Direct Indexing space for over 20 years and has over 30 years in the investment management industry. Most recently Ken spent a brief time at AQR Investments, working with their long/short tax managed separate account business. Importantly Ken spent almost 13 years at Aperio and was their 15th employee overseeing strong growth that led to the BlackRock acquisition of Aperio. He was a Senior Client Relationship Manager for Aperio’s largest clients and headed up the East Coast region and managed a client relationship management team of six people working with family offices and wealth advisors. Prior to Aperio Ken spent time at US Trust and Columbia Management as a Senior Product Specialist focusing on providing tax-efficient equity solutions to high net worth clients and wealth advisors. Prior to that he was a Product Specialist for Deutsche Asset Management in the Advanced Research and Quantitative Strategies Group and an Investment Strategist at JP Morgan Investment Management. Ken also spent nine years as a plan sponsor for the Federal Reserve and the Interpublic Group of Companies, managing pension plan assets. Ken earned a BS in Finance from Babson College and an MBA in Finance/Investments from Bernard Baruch College. He holds the Chartered Financial Analyst designation, is a member of the New York Society of Securities Analysts, and is a former Vice Chair of their Sustainable Investment Committee. Ken also has a series 7 and 66 licenses. He resides in New York City with his family.

*Source: The Cerulli Edge – U.S. Managed Accounts Edition, 1Q 2025 Issue

POTENTIAL CONSIDERATIONS FOR DIRECT INDEXING ACCOUNTS The ability to generate losses may be lower than expected, especially in markets that are rising significantly. Furthermore, the continuing benefits may not be fully realized in flat or falling markets because reinvested tax savings could potentially be low or negative.

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