Hallmark Capital’s In-House Investment Approach

George R. Kress, President, and Steven B. Resler, Director of Business Development, Hallmark Capital Management sat down with Julie Cooling, Founder & CEO, RIA Channel to discuss the firm’s in-house investment approach. Hallmark, a $1.5 billion RIA, offers a variety of comprehensive wealth and asset management services. Rather than using outside managers or funds, the firm manages each custom portfolio directly.  “The process begins simply with a conversation,” says Kress on understanding client needs, risk tolerance, and cash flow needs. In light of recent volatility in the market, Hallmark aims to keep client discussions focused on long term goals versus short term events. On the investment side, the firm’s advisory team gets together monthly to discuss market outlooks that may drive their portfolio allocation strategies.