For details on how firms qualified for this list, please see our METHODOLOGY.

RankFirmLocationTotal AssetsETF Assets 
1.SigFig Wealth ManagementSan Francisco, CA$307,993,408$483,478,016
2.Berkshire Money ManagementDalton, MA$464,188,544$448,934,016
3.Twele Capital ManagementMinnetonka, MN$465,999,264$434,055,008
4.Kays Financial Advisory CorpAtlanta, GA$495,103,936$394,017,984
5.Bouchey Financial GroupTroy, NY$458,637,568$390,248,000
6.Advisory AlphaHolland, MI$484,941,408$365,481,984
7.Proffitt & GoodsonKnoxville, TN$411,102,976$365,278,016
8.Gateway AdvisoryWestfield, NJ$487,110,144$327,991,008
9.AlphaStar CapitalCornelius, NC$471,853,504$295,782,016
10.Parker Investment ManagementMenlo Park, CA$358,762,400$272,305,984
11.Divergent Wealth AdvisorsMidvale, UT$298,342,816$268,920,000
12.Gilbert & CookDes Moines, IA$405,558,624$267,340,000
13.Keen Wealth AdvisorsOverland Park, KS$351,285,984$266,450,000
14.Bluesky Wealth AdvisorsNew Bern, NC$406,470,240$258,542,000
15.McAdamPhiladelphia, PA$333,790,240$255,348,992
16.The Arkansas Financial GroupLittle Rock, AR$476,843,840$249,143,008
17.Jackson Wealth ManagementLake Mary, FL$437,800,000$241,108,000
18.Flaharty Asset ManagementClearwater, FL$387,762,880$239,456,000
19.Watermark Asset ManagementSan Ramon, CA$408,118,272$233,994,000
20.CX InstitutionalAuburn, IN$352,817,696$233,090,000
21.Wellesley Investment PartnersWellesley, MA$406,441,280$223,762,000
22.McNamara Financial ServicesMarshfield, MA$402,301,664$222,964,992
23.Moller Financial ServicesNorthfield, IL$421,312,800$220,888,000
24.Stordahl Capital ManagementGreenwood Village, CO$277,300,000$220,583,008
25.Probity AdvisorsDallas, TX$393,284,512$218,014,000
26.Silicon Valley Capital PartnersSan Jose, CA$334,296,096$216,480,992
27.Allen Capital GroupGrand Island, NE$449,074,976$215,580,000
28.Degreen Capital ManagementScottsdale, AZ$223,256,368$213,078,000
29.Sensible Financial PlanningWaltham, MA$438,103,264$212,723,008
30.The GenWealth GroupMaplewood, NJ$222,000,000$212,235,008
31.Armbruster Capital ManagementPittsford, NY$380,886,336$209,904,000
32.Piershale Financial GroupBarrington, IL$251,404,688$201,914,000
33.Peavine CapitalReno, NV$495,000,000$198,767,008
34.Wooster Corthell Wealth ManagementGlastonbury, CT$283,788,800$196,123,008
35.Brickley Wealth ManagementSan Mateo, CA$384,500,000$194,459,008
36.D. Scott NealLexington, KY$253,509,488$191,914,000
37.Kohmann Bosshard FinancialAkron, OH$175,000,000$191,694,000
38.NTV Asset ManagementCharleston, WV$485,488,896$189,556,000
39.Tuttle Tactical ManagementRiverside, CT$225,111,104$186,514,000
40.Riverpoint Wealth ManagementChicago, IL$409,000,000$185,998,000
41.Retirement Capital StrategiesSan Jose, CA$212,218,848$185,928,992
42.Niemann Capital ManagementCarson City, NV$199,547,648$184,982,000
43.Hudock Capital GroupWilliamsport, PA$483,574,880$183,844,992
44.GainplanBloomfield Hills, MI$238,590,144$183,259,008
45.Ironwood FinancialTucson, AZ$175,030,496$178,439,008
46.Stewardship Financial AdvisorsStockbridge, GA$420,700,000$177,810,000
47.Edmonds DuncanLawrence, KS$278,145,024$176,911,008
48.Boston Standard WealthWinchester, MA$171,949,184$175,982,000
49.Starfire Investment AdvisersSouthfield, MI$470,264,096$174,682,000
50.Alliance Wealth Management GroupFlemington, NJ$240,663,200$173,924,000
51.Wealthtrust ArizonaScottsdale, AZ$436,115,776$171,748,992
52.ETF Portfolio PartnersLeawood, KS$173,431,520$162,520,000
53.Lifeplan Financial GroupMiamisburg, OH$322,717,280$162,490,000
54.Rezny Wealth ManagementNaperville, IL$157,911,520$161,992,992
55.Courage Miller PartnersNorfolk, VA$259,009,440$159,955,008
56.WrapManagerMill Valley, CA$341,198,080$159,078,000
57.Financial CoachWest Chester, PA$174,118,512$158,348,992
58.Ken Stern & AssociatesSan Diego, CA$408,191,584$157,572,000
59.Emerald Investment PartnersCary, NC$330,681,984$156,814,000
60.Stone House Investment ManagementTunkhannock, PA$185,300,000$154,243,008
61.Premise CapitalNaperville, IL$285,000,000$153,564,000
62.Stuart Chauss & AssociatesBeverly Hills, CA$145,459,936$151,735,008
63.Pinkerton Retirement SpecialistsCoeur D'alene, ID$449,084,448$151,046,000
64.H & A Wealth AdvisorsPittsburgh, PA$242,277,744$147,739,008
65.Mokosak Advisory GroupUrbandale, IA$145,872,080$143,695,008
66.Hochman Cole Investment AdvisorsDeerfield, IL$338,894,112$141,982,000
67.SimpliFiSan Diego, CA$177,377,952$141,928,992
68.Mcilrath & EckArlington, WA$304,067,488$140,624,992
69.Ullmann Brown Wealth AdvisorsJacksonville Beach, FL$422,556,992$138,400,992
70.Parkside AdvisorsBerkeley, CA$374,040,096$138,174,000
71.Hart CapitalCoeur D'alene, ID$399,941,056$137,324,000
72.Wela StrategiesAtlanta, GA$138,950,000$136,518,000
73.Minich MacGregorSaratoga Springs, NY$221,520,000$133,980,000
74.TMD & AssociatesScottsdale, AZ$412,691,008$132,116,000
75.Exchange Capital ManagementAnn Arbor, MI$450,838,976$130,769,000
76.Rainey & RandallCelebration, FL$281,281,344$130,239,000
77.Billeaud Capital ManagementLafayette, LA$386,999,840$130,215,000
78.Withum Wealth ManagementRed Bank, NJ$378,640,000$129,975,000
79.Ogorek Wealth ManagementWilliamsville, NY$371,079,936$129,591,000
80.Eisneramper WealthIselin, NJ$403,633,728$129,477,000
81.USAdvisors Wealth ManagementEden Prairie, MN$185,221,776$128,827,000
82.Leonard RickeyYakima, WA$480,048,672$128,296,000
83.Colorado Capital ManagementBoulder, CO$354,188,768$128,182,000
84.Wealth Alliance Advisory GroupWichita, KS$266,923,232$127,798,000
85.Bernicke Wealth ManagementAltoona, WI$249,393,600$127,239,000
86.Hanson & DoremusBurlington, VT$439,614,752$127,026,000
87.Ford Financial GroupFresno, CA$337,931,264$126,986,000
88.Blue Bell Private WealthBlue Bell, PA$404,148,544$126,591,000
89.Paradigm Financial AdvisorsDes Peres, MO$473,824,192$126,507,000
90.Mcmahon Financial AdvisorsPittsburgh, PA$215,801,792$125,635,000
91.Berkeley Capital PartnersNorcross, GA$368,626,336$124,984,000
92.Sterling Investment AdvisorsBolivar, MO$141,761,504$121,971,000
93.Stillwater Investment ManagementStillwater, MN$392,921,344$121,889,000
94.Shakespeare Wealth ManagementPewaukee, WI$183,910,976$120,643,000
95.Jackson, Grant Investment AdvisersStamford, CT$306,687,008$120,556,000
96.Resource Planning GroupAtlanta, GA$313,115,520$119,535,000
97.Franklin, Parlapiano, Turner & WelchHouston, TX$472,232,128$118,933,000
98.Jentner Wealth ManagementAkron, OH$370,262,496$117,736,000
99.Newman Dignan & SheerarProvidence, RI$403,686,112$117,608,000
100.Sonata Capital GroupSeattle, WA$237,927,616$117,533,000